Fortune Tire USA

Fortune Tires Cookie Policy

Last Updated: November 21, 2024

 
Do Not Sell or Share My Personal Information

1. About our Cookie Policy

This Cookie Policy supplements the information contained in our Privacy Policy (available at: https://fortunetireusa.com/privacy-policy/) by explaining how Fortune Tires maintain this website, https://fortunetireusa.com, and its affiliated websites, applications, tools, services, mobile websites, and mobile applications. We use cookies and related technologies in the course of managing this Site. This Cookie Policy explains what these technologies are, why we use them, and your rights to control our use of them. We also provide basic information on third-party services we may use, who may also use cookies as part of their service, though they are not covered by our policy.

When you use our Site, we and our third-party partners use cookies, pixels, and other tracking technologies to automatically collect and record information you provide to us, including personal data, and information about how you access and use our services when you visit our Site, read our emails, or otherwise engage with us. The information collected might relate to you, your preferences, or your device, and is mostly used to make the site work, to provide a more personalized web experience, to distinguish you from other users, to learn more about how people use our Site, for analytics, and to assist with our marketing efforts. For more information about how we process your data, please review the Privacy Policy (linked above).

You can choose not to allow certain types of cookies; however, doing so may negatively impact your experience using our Site, as some features and functions may not work properly. You cannot opt out of Essential Cookies, as they are deployed to ensure the proper functioning of our website. Read this Cookie Policy below to find out more and change the settings according to your preferences. 

If you don’t wish to accept optional cookies from us, please click “Decline/Reject” on the cookie pop-up/banner on our Site. In addition, you can follow the additional instructions in Sections 6 through 9 below to opt-out of cookies on your device, in your browser, and/or from third-party cookies through certain third-party websites not covered by this Cookie Policy. 

Fortune Tires is a Prinx Chengshan Tire North America, Inc. brand (collectively “Fortune Tires”, “we”, “us”, or “our”). You can learn more about us at: https://fortunetireusa.com/about/. When we use the term “Site,” we are referring to this website, its affiliated pages, our email communications, and products and services through our Brands that post or link to our Privacy Policy (linked above) such as products, websites, digital services, mobile applications, and services.

2. What is a cookie?

A cookie is a small piece of data that a website stores on your device when you visit, typically containing information about the website itself, a unique identifier that allows the site to recognize your web browser when you return, additional data that serves the purpose of the cookie, and the lifespan of the cookie itself. 

Cookies allow us and our third-party partners and providers to collect certain information about your interactions with our Site, email communications, and online services. Cookies set by the website you are visiting are normally referred to as “first-party cookies”, and typically only track your activity on that particular site.  Cookies set by other sites and companies (ie. third parties) are called “third-party cookies”, and can be used to track you on other websites that use the same third-party service.

We and our third-party partners and providers may also use other, related technologies to collect this information, such as web beacons, pixels, embedded scripts, location-identifying technologies, and logging technologies (collectively, “cookies”). Cookies are used to enable certain features (eg. logging in), to track site usage (eg. analytics), to store your user settings (eg. time zone, notification preferences), and to personalize your content (eg. advertising, language).

3. Types of Cookies and How We Use Them

Essential Cookies: Essential cookies are crucial to your experience of a website, enabling core features like user logins, account management, shopping carts and payment processing. These cookies are necessary for our website to function and cannot be switched off in our systems because they enable core functionality such as accessibility, content delivery, network management, setting your privacy preferences, and security. Without these cookies, our website or some of its functionalities would not work.

Performance Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Site. They help us to know which pages are the most and least popular and see how visitors move around our Site, among other things. Typically, this information is anonymous and aggregated with information tracked across all Site users, to help companies understand visitor usage patterns, identify and diagnose problems or errors their users may encounter, and make better strategic decisions in improving their audience’s overall Site experience. These cookies may be set by the Site you’re visiting (first-party) or by third-party services. These cookies assist us in improving our Site, online services, and marketing communications. If you do not allow these cookies we will not know when you have visited our websites and will not be able to monitor its performance. We use performance cookies on our site.

Functionality Cookies: Functionality cookies are used in collecting information about your device and any settings you may configure on the website you’re visiting (like language and time zone settings). With this information, websites can provide you with customized, enhanced or optimized content and services. These cookies are used to remember the choices you make such as language, region, and username (if there are portions of our website where you need to log in). These cookies are used to format content based on your language or region. If you do not allow these cookies then some or all of these services may not function properly. These cookies may be set by the website you’re visiting (first-party) or by third-party service. We use functionality cookies for selected features on our site.

Targeting / Advertising Cookies: Targeting/advertising cookies are used in determining what promotional content is relevant and appropriate to you and your interests. Websites may use them to deliver targeted advertising or to limit the number of times you see an advertisement. This helps companies improve the effectiveness of their advertising campaigns and the quality of content presented to you. These cookies may be set by the website you’re visiting (first-party) or by third-party services. They may be used by those companies for analytics and to build a profile of your interests and show you relevant advertisements on other websites. These cookies log exchanges with websites, online services, and marketing advertisements. They may also record the location where you are accessing our Site. Targeting/advertising cookies set by third-parties may be used to track you on other websites that use the same third-party service. If you do not allow these cookies, you will experience less targeted advertising. We may use targeting/advertising cookies on our site.

Third-party Cookies: We may employ third-party companies and individuals on our websites—for example, analytics providers and content partners. We grant these third parties access to selected information to perform specific tasks on our behalf. They may also set third-party cookies in order to deliver the services they are providing. Third-party cookies can be used to track you on other websites that use the same third-party service. As we have no control over third-party cookies, they are not covered by our Cookie Policy.

4. What We Collect When Using Cookies

We and our third-party partners and providers may use cookies to automatically collect certain types of usage information when you visit or interact with our Site, email communications, and online services. For example, we may collect log data about your device and its software, such as your IP address, operating system, browser type, date/time of your visit, and other similar information. We may collect analytics data or use third-party analytics tools such as Google Analytics to help us measure usage and activity trends for our online services and better understand our customer base.

Third-party partners and providers may also collect personal data about your online activities over time and across different websites when you use our Site and online services.

5. How We Use Information Collected Through Cookies

We use or may use the data collected through cookies to: (a) remember information so that you will not have to re-enter it during your visit or the next time you visit our Site; (b) provide and monitor the effectiveness of our Site; (c) monitor online usage and activities of our Site; (d) diagnose errors and problems with our Site; (e) otherwise plan for and enhance our Site; and (f) facilitate the purposes identified in our Privacy Policy (linked above). We also use information from cookies to understand your browsing activities, including across unaffiliated third-party sites, so that we can deliver ads that may be of interest to you. We connect some of the data we collect through cookies with the other personal data that we collect about you for the purposes described in our Privacy Policy (linked above).

6. Your Choices About Cookies

If you would prefer not to accept cookies, most browsers will allow you to: (i) change your browser settings to notify you when you receive a cookie, which lets you choose whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically reject cookies. Please note that doing so may negatively impact your experience using our Site, as some features and services on our Site may not work properly. Depending on your device and operating system, you may not be able to delete or block all cookies. In addition, if you want to reject cookies across all your browsers and devices, you will need to do so on each browser on each device that you use. You may change your email settings to prevent the automatic downloading of images and technologies that tell us whether you have opened the email or accessed certain features within it.

Google’s current privacy policy is available at: https://policies.google.com/technologies/partner-sites. 

Google’s current opt-out instructions are available at:  https://tools.google.com/dlpage/gaoptout.

7. Third-Party Data Collection & Interest-Based Advertising

We may use third-party advertising companies to serve you targeted, interest-based advertisements based on your browsing history. We allow these third-parties, such advertising networks and social media companies, to gather information about your use of our Site. This information can be collected through various technologies, including cookies, web beacons, embedded scripts, location-identifying technologies, and similar technologies. These technologies identify your device and log information, including click stream information, browser information, time and date of access, AdID, precise geolocation, and other information. We may share your account ID or email address with our third-party advertising partners to help identify you across devices. We and our third-party partners use this information to make advertisements more relevant to you and to conduct analytics and market research. We may also use services through third parties to show ads on their platforms. See “Your Choices About Online Ads” below, to learn more about interest-based advertising.

To exercise your right to opt-out of the sale or sharing of personal data as it relates to the use of cookies and other tracking technologies for analytics and targeted ads:

  • On Your Browser: Click on the “Cookie Management” and “Do Not Sell or Share My Personal Data” buttons at the top of this Cookie Policy and follow the instructions there. If you have Global Privacy Control enabled, any cookies that are used for targeted advertising should already be turned off automatically in our cookie preference manager.
  • In an App: Change the settings on your mobile device by selecting “limit ad tracking” (iOS) or “opt-out of interest-based ads” (Android).

Please see the “Cookie Management and the Right to Opt Out of the Sale and Sharing of Personal Data for Targeted Advertising Purposes” section below for more information.

Social Media Widgets and Advertising: We use some social media features, such as the Facebook “Like” button, Pinterest, Instagram, Twitter, or other widgets. Social media companies may use a cookie to log information about your visit to our Site. Your interactions with those features are governed by the privacy policies of those companies.

Targeted, interest-based advertisements are governed by the privacy policies of the platform where you see the ad. If you do not want to receive targeted ads on those platforms, you may be able to opt-out in the settings on those platforms. You can learn more at the links below. Please note that these links are provided for your convenience only and we do not control the content or features that may be available on these third-party services.

 We may also use Google Analytics advertising features, such as Remarketing, Display Network Impression Reporting, DoubleClick Campaign Manager Integration, and Google Analytics Demographics and Interest Reporting. These features enable us to use the Google Analytics cookie and third-party cookies to display ads based on your past visits to our Site. To change your advertising preferences or opt-out of Google advertising products, please visit: https://myadcenter.google.com/home. You can also view the Network Advertising Initiative’s (NAI) online resources at: https://optout.networkadvertising.org/.

8. Your Choices About Online Ads

We support the online behavioral advertising principles from the Digital Advertising Alliance (DAA) and the Digital Advertising Alliance of Canada (DAAC). This means that you can make your own decisions regarding the collection of your data. You can learn more here: https://youradchoices.com/. Companies that participate in the DAA/DAAC program allow you to opt-out of interest-based ads on your browser by placing an opt-out cookie on your device. To do so, please visit: https://optout.aboutads.info/, https://optout.networkadvertising.org/, or www.youradchoices.ca (Canada). Opt-out cookies only work on the particular browser / device where they are downloaded. If you want to opt out on all of your browsers and devices, you will need to do so on every browser and device individually. If you delete cookies on your device, you will need to opt out again. If you want to opt out of interest-based ads on mobile apps, please visit: https://youradchoices.com/appchoices or www.youradchoices.ca (Canada).

9. Cookie Management and the Right to Opt Out of the Sale or Sharing of Personal Data for Targeted Advertising Purposes

We do not sell your personal information as traditionally understood. Please note some jurisdictions may have a non-traditional and/or broader definition of “sell.” We may share your personal information in compliance with local laws, for example, with third-party companies who provide marketing or other services on our behalf and at our direction.

For Residents of Certain U.S. States: Unless you have exercised your Right to Opt Out (as described in this section, below, and in our Privacy Policy, linked above), we may “sell” or “share” your personal data to third parties for targeted or cross-context behavioral advertising purposes. The third parties to whom we sell or share personal data may use such information for their own purposes in accordance with their own privacy statements, which may include reselling or sharing this information to additional third parties.

You do not need to create an account with us to exercise your Right to Opt Out. However, we may ask you to provide additional personal data so that we can properly identify you in our dataset and to track compliance with your opt-out request. We will only use personal data provided in an opt-out request to review and comply with the request. If you choose not to provide this information, we may only be able to process your request to the extent we are able to identify you in our data systems.

To exercise your right to opt-out of the sale or sharing of personal data as it relates to the use of cookies and other tracking technologies for analytics and targeted ads:

  • For browser-based opt-outs, click on the “Cookie Management” and “Do Not Sell or Share My Personal Data” buttons at the top of this Cookie Policy. If you are visiting our site with the Global Privacy Control enabled, any cookies that constitute sales or are used for targeted advertising should already be turned off automatically in our cookie preference manager.

Once you make an opt-out request, you may change your mind and opt-in at any time by returning to this Cookie Policy and clicking on the “Cookie Management” or “Do Not Sell or Share My Personal Data” buttons at the top of this Cookie Policy. 

  • For app-based opt-outs, please visit the settings menu on your mobile device by selecting “limit ad tracking” (iOS) or “opt-out of interest-based ads” (Android).

 In addition, by visiting www.privacyrights.info, you can opt out from sales and sharing of this type of personal data by businesses that participate in the DAA’s CCPA App-based Opt-Out Tool. To make opt-out requests related to mobile apps on your device for businesses participating in the opt out tool, you can download the appropriate app at https://www.privacyrights.info/appchoices. Please note that when you opt out of receiving interest-based advertisements, this does not mean you will no longer see advertisements from us or on our online Services. It means that the online ads that you do see from DAA program participants should not be based on your interests. We are not responsible for the effectiveness of, or compliance with, any third-parties’ opt-out options or programs or the accuracy of their statements regarding their programs. In addition, third parties may still use cookies to collect information about your use of our online Services, including for analytics and fraud prevention as well as any other purpose permitted under the DAA’s Principles.

10. Updates to This Cookie Policy

We may change our Cookie Policy from time to time. Any changes we make to our Cookie Policy in the future will be posted on this page. All changes shall be effective from the date of publication unless otherwise provided.

11. Contact Us

You can request access to, delete, or correct the personal information collected through cookies by contacting us. If you have any questions or requests in connection with this Cookie Policy or other privacy-related matters, please send an email to info@prinx.us.com. 

Alternatively, inquiries may be addressed to: 

Fortune Tires
100 North Barranca Street, Suite 1000,
West Covina, CA 91791

Please include as much detail as possible about your concern, question, or request. Messages that cannot be understood or do not present a clear request, may not be addressed.